Web apps and websites built to load fast, rank well and keep shipping
Next.js and MERN for product teams, Laravel/PHP for serious business logic, WordPress when a marketing team needs to own the content. One senior team, no hand-offs between agencies.
Most web projects fail after launch, not before it
The demo looked great. Then real users arrived: pages that scored 40 on Lighthouse, a checkout that broke on Safari, an admin panel nobody documented, and a codebase the next developer refused to touch. The agency that built it has moved on, and every small change now costs a week. We see this pattern when a website is planned only for launch day instead of the work it must support in year two.
The second failure is picking the stack for the wrong reasons. A brochure site does not need a bespoke React front-end and a Kubernetes cluster; a two-sided marketplace should not be a page builder held together with twelve plugins. We choose between Next.js, MERN, Laravel and WordPress based on who edits the content, how much custom logic exists, what the traffic profile looks like, and who maintains it after us. The stack decision is a business decision, and we treat it like one.
The third failure is treating performance, accessibility and SEO as a final polish rather than a constraint from day one. Core Web Vitals, semantic markup, structured data and a sane caching strategy are cheap on the first commit and expensive on the last. Every Delphro build ships with a performance budget, an accessibility pass and search-engine hygiene wired into the pipeline, so the site is fast when it launches and stays fast when the marketing team starts adding pages.
Everything a production web build should include
Scope varies by project, but these are the pieces every engagement is planned around.
Next.js & React front-ends
App Router, Server Components and static generation where they make sense, helping pages render quickly with less client JavaScript and stronger Core Web Vitals.
MERN full-stack applications
MongoDB, Express, React and Node for dashboards, SaaS products and internal tools that need flexible data models and real-time updates.
Laravel / PHP back-ends
Eloquent, queues, policies and Blade or Inertia front-ends for booking systems, portals, billing and anything with genuinely complex business rules.
WordPress that stays maintainable
Custom block themes, a carefully chosen plugin set, staging workflow and secure hosting give your marketing team a CMS they can manage confidently.
REST & GraphQL APIs
Versioned, documented, typed endpoints with authentication, rate limiting and integration tests, ready for a mobile app or a partner to consume.
Performance & SEO baked in
Image optimization, font strategy, caching, metadata, sitemaps and structured data are handled during the build instead of being added just before launch.
Testing, CI and deployment
Type-safe code, unit and end-to-end tests where they earn their keep, preview deployments per pull request and a one-click path to production.
Documentation & hand-over
Clear setup instructions, architecture notes and a recorded walkthrough help your team own the product as well as the domain.
From brief to production in four steps
Weekly demos on a live staging website let you review working software instead of relying on status reports.
Scope & stack
A focused discovery workshop turns the brief into user flows, a data model, a clear technology recommendation and an estimate you can review.
Design & architecture
Wireframes become a clickable prototype while we set up the repository, environments, CI pipeline and component library so build week one is productive.
Build in sprints
Two-week sprints, each ending with a demo on staging. Typed code, code review on every pull request, and a running changelog you can share internally.
Launch & support
Performance budget checked, analytics and SEO verified, DNS switched with a rollback plan. Then a support window while we watch real traffic and fix what only real traffic reveals.
Web stack
A storefront rebuilt for speed and conversion
A direct-to-consumer apparel brand came to us with a slow, plugin-heavy store. We rebuilt the front-end on Next.js, redesigned the checkout flow and cut page weight by two thirds. Conversion followed.
All case studiesWeb development questions we hear most
Straight answers on stack, timelines, ownership and what happens after launch.
It depends on who edits the content, how much custom logic you have and who maintains the site afterwards. Marketing websites with frequent content changes usually suit WordPress or a headless CMS with a Next.js frontend. Products with accounts, dashboards and live data suit Next.js or MERN. Systems with complex business rules, billing or multiple user roles are often a strong fit for Laravel. We explain the tradeoffs in writing so you can make an informed choice.
A marketing website with custom design usually takes four to eight weeks. A web application with authentication, dashboards and integrations typically runs eight to sixteen weeks, delivered in two-week sprints with a demo at the end of each. We fix the scope for the first milestone before we start, so the estimate you approve is the estimate you are billed against.
Yes. Performance and SEO shape the build from the first commit. We include a Lighthouse budget, Core Web Vitals checks, semantic HTML, metadata, sitemaps and structured data. Our SEO and digital marketing team can also support content strategy and continued search growth after launch.
You own everything: the repository, the infrastructure accounts, the design files and the documentation. We write TypeScript and PHP that a competent in-house developer can read, include a README and architecture notes, and record a hand-over walkthrough. Many clients keep us on a light retainer for new features, but nothing about the build locks you in.
Frequently. We begin with a technical audit covering performance, security, dependencies and code quality. You receive a written recommendation to improve, partially rebuild or replace the current system. When a rebuild is appropriate, we migrate content, preserve important URLs, plan redirects and verify the replacement before launch.
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